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HOG Quote, Financials, Valuation and Earnings

Last price:
$27.77
Seasonality move :
8.34%
Day range:
$27.69 - $28.71
52-week range:
$27.69 - $44.16
Dividend yield:
2.48%
P/E ratio:
6.26x
P/S ratio:
0.68x
P/B ratio:
1.03x
Volume:
1.5M
Avg. volume:
1.3M
1-year change:
-19.61%
Market cap:
$3.5B
Revenue:
$5.8B
EPS (TTM):
$4.44

Price Performance History

Performance vs. Valuation Benchmarks

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Competitors

Company Revenue Forecast Earnings Forecast Revenue Growth Forecast Earnings Growth Forecast Analyst Price Target Median
HOG
Harley-Davidson
$468.3M -$0.64 -55.61% -41.07% $37.17
F
Ford Motor
$43.5B $0.33 -4.65% 57.86% $11.89
LAZR
Luminar Technologies
$17.4M -$2.11 -21.17% -61% $29.93
MLR
Miller Industries
$290.3M $1.09 -2.01% -24.83% --
TSCO
Tractor Supply
$3.8B $0.46 3.5% -0.05% $58.38
WKSP
Worksport
$3.2M -- 162.1% -- $1.75
Company Price Analyst Target Market Cap P/E Ratio Dividend per Share Dividend Yield Price / LTM Sales
HOG
Harley-Davidson
$27.80 $37.17 $3.5B 6.26x $0.17 2.48% 0.68x
F
Ford Motor
$9.65 $11.89 $38.4B 10.97x $0.15 6.22% 0.21x
LAZR
Luminar Technologies
$7.40 $29.93 $246.4M -- $0.00 0% 2.93x
MLR
Miller Industries
$63.27 -- $723.8M 10.49x $0.19 1.2% 0.55x
TSCO
Tractor Supply
$54.59 $58.38 $29.2B 26.55x $0.22 1.61% 2.00x
WKSP
Worksport
$0.88 $1.75 $28.9M -- $0.00 0% 3.28x
Company Total Debt / Total Capital Beta Debt to Equity Quick Ratio
HOG
Harley-Davidson
69.44% 2.932 153.96% 1.16x
F
Ford Motor
78.02% 1.955 374.4% 0.94x
LAZR
Luminar Technologies
191.69% 1.897 120.41% 2.63x
MLR
Miller Industries
14.13% 1.777 9.32% 1.43x
TSCO
Tractor Supply
44.45% 1.105 5.89% 0.09x
WKSP
Worksport
24.56% -8.858 40.34% 0.83x
Company Gross Profit Operating Income Return on Invested Capital Return on Common Equity EBIT Margin Free Cash Flow
HOG
Harley-Davidson
$437.7M $105.8M 5.57% 17.84% 12.22% $300.4M
F
Ford Motor
$3.3B $880M 1.82% 8.1% 2.47% $3.5B
LAZR
Luminar Technologies
-$14M -$105.9M -108.91% -- 235.39% -$58.4M
MLR
Miller Industries
$42M $19.7M 16.37% 19.16% 6.37% $24M
TSCO
Tractor Supply
$1.3B $324.6M 28.2% 50.68% 9.36% -$101.9M
WKSP
Worksport
$247.2K -$3.9M -67.18% -87.2% -125.07% -$1.7M

Harley-Davidson vs. Competitors

  • Which has Higher Returns HOG or F?

    Ford Motor has a net margin of 10.35% compared to Harley-Davidson's net margin of 1.93%. Harley-Davidson's return on equity of 17.84% beat Ford Motor's return on equity of 8.1%.

    Company Gross Margin Earnings Per Share Invested Capital
    HOG
    Harley-Davidson
    38.03% $0.91 $11.2B
    F
    Ford Motor
    7.22% $0.22 $201.6B
  • What do Analysts Say About HOG or F?

    Harley-Davidson has a consensus price target of $37.17, signalling upside risk potential of 33.69%. On the other hand Ford Motor has an analysts' consensus of $11.89 which suggests that it could grow by 23.25%. Given that Harley-Davidson has higher upside potential than Ford Motor, analysts believe Harley-Davidson is more attractive than Ford Motor.

    Company Buy Ratings Hold Ratings Sell Ratings
    HOG
    Harley-Davidson
    4 10 0
    F
    Ford Motor
    4 14 4
  • Is HOG or F More Risky?

    Harley-Davidson has a beta of 1.483, which suggesting that the stock is 48.316% more volatile than S&P 500. In comparison Ford Motor has a beta of 1.639, suggesting its more volatile than the S&P 500 by 63.948%.

  • Which is a Better Dividend Stock HOG or F?

    Harley-Davidson has a quarterly dividend of $0.17 per share corresponding to a yield of 2.48%. Ford Motor offers a yield of 6.22% to investors and pays a quarterly dividend of $0.15 per share. Harley-Davidson pays 13.63% of its earnings as a dividend. Ford Motor pays out 114.91% of its earnings as a dividend. Harley-Davidson's payout ratio is sufficient to cover dividend payouts with earnings for the foreseeable future, but Ford Motor's is not.

  • Which has Better Financial Ratios HOG or F?

    Harley-Davidson quarterly revenues are $1.2B, which are smaller than Ford Motor quarterly revenues of $46.2B. Harley-Davidson's net income of $119M is lower than Ford Motor's net income of $892M. Notably, Harley-Davidson's price-to-earnings ratio is 6.26x while Ford Motor's PE ratio is 10.97x. Generally a lower price-to-earnings ratio signals a stock is trading at a lower multiple of earnings and is a better value. Another key metric is the price-to-sales ratio, which for Harley-Davidson is 0.68x versus 0.21x for Ford Motor. Usually stocks with elevated PS ratios are considered overvalued.

    Company Price/Sales Ratio Price/Earnings Ratio Quarterly Revenue Quarterly Net Income
    HOG
    Harley-Davidson
    0.68x 6.26x $1.2B $119M
    F
    Ford Motor
    0.21x 10.97x $46.2B $892M
  • Which has Higher Returns HOG or LAZR?

    Luminar Technologies has a net margin of 10.35% compared to Harley-Davidson's net margin of -793.92%. Harley-Davidson's return on equity of 17.84% beat Luminar Technologies's return on equity of --.

    Company Gross Margin Earnings Per Share Invested Capital
    HOG
    Harley-Davidson
    38.03% $0.91 $11.2B
    LAZR
    Luminar Technologies
    -90.57% -$3.60 $281.4M
  • What do Analysts Say About HOG or LAZR?

    Harley-Davidson has a consensus price target of $37.17, signalling upside risk potential of 33.69%. On the other hand Luminar Technologies has an analysts' consensus of $29.93 which suggests that it could grow by 304.44%. Given that Luminar Technologies has higher upside potential than Harley-Davidson, analysts believe Luminar Technologies is more attractive than Harley-Davidson.

    Company Buy Ratings Hold Ratings Sell Ratings
    HOG
    Harley-Davidson
    4 10 0
    LAZR
    Luminar Technologies
    1 3 0
  • Is HOG or LAZR More Risky?

    Harley-Davidson has a beta of 1.483, which suggesting that the stock is 48.316% more volatile than S&P 500. In comparison Luminar Technologies has a beta of 1.603, suggesting its more volatile than the S&P 500 by 60.272%.

  • Which is a Better Dividend Stock HOG or LAZR?

    Harley-Davidson has a quarterly dividend of $0.17 per share corresponding to a yield of 2.48%. Luminar Technologies offers a yield of 0% to investors and pays a quarterly dividend of $0.00 per share. Harley-Davidson pays 13.63% of its earnings as a dividend. Luminar Technologies pays out -- of its earnings as a dividend. Harley-Davidson's payout ratio is sufficient to cover dividend payouts with earnings for the foreseeable future.

  • Which has Better Financial Ratios HOG or LAZR?

    Harley-Davidson quarterly revenues are $1.2B, which are larger than Luminar Technologies quarterly revenues of $15.5M. Harley-Davidson's net income of $119M is higher than Luminar Technologies's net income of $27.4M. Notably, Harley-Davidson's price-to-earnings ratio is 6.26x while Luminar Technologies's PE ratio is --. Generally a lower price-to-earnings ratio signals a stock is trading at a lower multiple of earnings and is a better value. Another key metric is the price-to-sales ratio, which for Harley-Davidson is 0.68x versus 2.93x for Luminar Technologies. Usually stocks with elevated PS ratios are considered overvalued.

    Company Price/Sales Ratio Price/Earnings Ratio Quarterly Revenue Quarterly Net Income
    HOG
    Harley-Davidson
    0.68x 6.26x $1.2B $119M
    LAZR
    Luminar Technologies
    2.93x -- $15.5M $27.4M
  • Which has Higher Returns HOG or MLR?

    Miller Industries has a net margin of 10.35% compared to Harley-Davidson's net margin of 4.91%. Harley-Davidson's return on equity of 17.84% beat Miller Industries's return on equity of 19.16%.

    Company Gross Margin Earnings Per Share Invested Capital
    HOG
    Harley-Davidson
    38.03% $0.91 $11.2B
    MLR
    Miller Industries
    13.37% $1.33 $460.2M
  • What do Analysts Say About HOG or MLR?

    Harley-Davidson has a consensus price target of $37.17, signalling upside risk potential of 33.69%. On the other hand Miller Industries has an analysts' consensus of -- which suggests that it could grow by 23.28%. Given that Harley-Davidson has higher upside potential than Miller Industries, analysts believe Harley-Davidson is more attractive than Miller Industries.

    Company Buy Ratings Hold Ratings Sell Ratings
    HOG
    Harley-Davidson
    4 10 0
    MLR
    Miller Industries
    2 0 0
  • Is HOG or MLR More Risky?

    Harley-Davidson has a beta of 1.483, which suggesting that the stock is 48.316% more volatile than S&P 500. In comparison Miller Industries has a beta of 0.985, suggesting its less volatile than the S&P 500 by 1.518%.

  • Which is a Better Dividend Stock HOG or MLR?

    Harley-Davidson has a quarterly dividend of $0.17 per share corresponding to a yield of 2.48%. Miller Industries offers a yield of 1.2% to investors and pays a quarterly dividend of $0.19 per share. Harley-Davidson pays 13.63% of its earnings as a dividend. Miller Industries pays out 14.15% of its earnings as a dividend. Both of these payout ratios are sufficient to cover dividend payouts with earnings for the foreseeable future.

  • Which has Better Financial Ratios HOG or MLR?

    Harley-Davidson quarterly revenues are $1.2B, which are larger than Miller Industries quarterly revenues of $314.3M. Harley-Davidson's net income of $119M is higher than Miller Industries's net income of $15.4M. Notably, Harley-Davidson's price-to-earnings ratio is 6.26x while Miller Industries's PE ratio is 10.49x. Generally a lower price-to-earnings ratio signals a stock is trading at a lower multiple of earnings and is a better value. Another key metric is the price-to-sales ratio, which for Harley-Davidson is 0.68x versus 0.55x for Miller Industries. Usually stocks with elevated PS ratios are considered overvalued.

    Company Price/Sales Ratio Price/Earnings Ratio Quarterly Revenue Quarterly Net Income
    HOG
    Harley-Davidson
    0.68x 6.26x $1.2B $119M
    MLR
    Miller Industries
    0.55x 10.49x $314.3M $15.4M
  • Which has Higher Returns HOG or TSCO?

    Tractor Supply has a net margin of 10.35% compared to Harley-Davidson's net margin of 6.96%. Harley-Davidson's return on equity of 17.84% beat Tractor Supply's return on equity of 50.68%.

    Company Gross Margin Earnings Per Share Invested Capital
    HOG
    Harley-Davidson
    38.03% $0.91 $11.2B
    TSCO
    Tractor Supply
    37.21% $0.45 $4.1B
  • What do Analysts Say About HOG or TSCO?

    Harley-Davidson has a consensus price target of $37.17, signalling upside risk potential of 33.69%. On the other hand Tractor Supply has an analysts' consensus of $58.38 which suggests that it could grow by 6.94%. Given that Harley-Davidson has higher upside potential than Tractor Supply, analysts believe Harley-Davidson is more attractive than Tractor Supply.

    Company Buy Ratings Hold Ratings Sell Ratings
    HOG
    Harley-Davidson
    4 10 0
    TSCO
    Tractor Supply
    11 15 1
  • Is HOG or TSCO More Risky?

    Harley-Davidson has a beta of 1.483, which suggesting that the stock is 48.316% more volatile than S&P 500. In comparison Tractor Supply has a beta of 0.844, suggesting its less volatile than the S&P 500 by 15.552%.

  • Which is a Better Dividend Stock HOG or TSCO?

    Harley-Davidson has a quarterly dividend of $0.17 per share corresponding to a yield of 2.48%. Tractor Supply offers a yield of 1.61% to investors and pays a quarterly dividend of $0.22 per share. Harley-Davidson pays 13.63% of its earnings as a dividend. Tractor Supply pays out 40.61% of its earnings as a dividend. Both of these payout ratios are sufficient to cover dividend payouts with earnings for the foreseeable future.

  • Which has Better Financial Ratios HOG or TSCO?

    Harley-Davidson quarterly revenues are $1.2B, which are smaller than Tractor Supply quarterly revenues of $3.5B. Harley-Davidson's net income of $119M is lower than Tractor Supply's net income of $241.5M. Notably, Harley-Davidson's price-to-earnings ratio is 6.26x while Tractor Supply's PE ratio is 26.55x. Generally a lower price-to-earnings ratio signals a stock is trading at a lower multiple of earnings and is a better value. Another key metric is the price-to-sales ratio, which for Harley-Davidson is 0.68x versus 2.00x for Tractor Supply. Usually stocks with elevated PS ratios are considered overvalued.

    Company Price/Sales Ratio Price/Earnings Ratio Quarterly Revenue Quarterly Net Income
    HOG
    Harley-Davidson
    0.68x 6.26x $1.2B $119M
    TSCO
    Tractor Supply
    2.00x 26.55x $3.5B $241.5M
  • Which has Higher Returns HOG or WKSP?

    Worksport has a net margin of 10.35% compared to Harley-Davidson's net margin of -132.43%. Harley-Davidson's return on equity of 17.84% beat Worksport's return on equity of -87.2%.

    Company Gross Margin Earnings Per Share Invested Capital
    HOG
    Harley-Davidson
    38.03% $0.91 $11.2B
    WKSP
    Worksport
    7.92% -$0.14 $21.7M
  • What do Analysts Say About HOG or WKSP?

    Harley-Davidson has a consensus price target of $37.17, signalling upside risk potential of 33.69%. On the other hand Worksport has an analysts' consensus of $1.75 which suggests that it could grow by 99.54%. Given that Worksport has higher upside potential than Harley-Davidson, analysts believe Worksport is more attractive than Harley-Davidson.

    Company Buy Ratings Hold Ratings Sell Ratings
    HOG
    Harley-Davidson
    4 10 0
    WKSP
    Worksport
    1 0 0
  • Is HOG or WKSP More Risky?

    Harley-Davidson has a beta of 1.483, which suggesting that the stock is 48.316% more volatile than S&P 500. In comparison Worksport has a beta of 0.468, suggesting its less volatile than the S&P 500 by 53.154%.

  • Which is a Better Dividend Stock HOG or WKSP?

    Harley-Davidson has a quarterly dividend of $0.17 per share corresponding to a yield of 2.48%. Worksport offers a yield of 0% to investors and pays a quarterly dividend of $0.00 per share. Harley-Davidson pays 13.63% of its earnings as a dividend. Worksport pays out -- of its earnings as a dividend. Harley-Davidson's payout ratio is sufficient to cover dividend payouts with earnings for the foreseeable future.

  • Which has Better Financial Ratios HOG or WKSP?

    Harley-Davidson quarterly revenues are $1.2B, which are larger than Worksport quarterly revenues of $3.1M. Harley-Davidson's net income of $119M is higher than Worksport's net income of -$4.1M. Notably, Harley-Davidson's price-to-earnings ratio is 6.26x while Worksport's PE ratio is --. Generally a lower price-to-earnings ratio signals a stock is trading at a lower multiple of earnings and is a better value. Another key metric is the price-to-sales ratio, which for Harley-Davidson is 0.68x versus 3.28x for Worksport. Usually stocks with elevated PS ratios are considered overvalued.

    Company Price/Sales Ratio Price/Earnings Ratio Quarterly Revenue Quarterly Net Income
    HOG
    Harley-Davidson
    0.68x 6.26x $1.2B $119M
    WKSP
    Worksport
    3.28x -- $3.1M -$4.1M

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